Overview.

Formerly called Deer Improvement, the re-brand to Melior was to better reflect the genetic value of their progeny.

The brand mark is confident, yet elegant and collateral reflects this throughout.

Responsibilities.

• Brand Design
• Collateral Application
• Website Design

Credit.

• Design and art direction in association with Many Hats and produced in partnership with and on behalf of strategic agribusiness sales and marketing client Agrarian.