Crossroads Wines

Crossroads Wines required a Re-brand to bring winery image inline with the quality of the wine produced. The wine label tiers were designed with both distinction and cohesion in mind, with the flagship wine 'Talisman' requiring something unique to envoke and portray it's special qualities. The 'Talisman' logo was created - iconic, strong and enigmatic.

The original 'Crossroads' logo was reworked to maintain brand loyalists, but added more elegance and an echo of artisan to the wine labels.

Credit: Project in association with Band