Fettle

Fettle are a health care insurance provider who have pioneered an innovative way for Kiwi families to better take control of their health outcomes, to have access to more and better healthcare.

The new collateral design and rollout was based around the logo developed by Many Hats Design. The collateral further develops the brand, with an emphasis on bright and friendly colours and imagery that has a welcoming feel and also aids in extending the idealogy of the business being human-focused and not profit-driven.

Credit: Project in association with Many Hats

The new website is a welcoming, clean and bright site design that bolsters the brand through friendly imagery and also helps to clearly demonstrate the idea and the high-end technology that Fettle uses in it's service offering.