Saint & Sinner

A brand for a bespoke twin spirit range.

Brand + label design

Label design

Whiskey and Gin range.

The label designs work to conteract each other, but also work well in isolation. Details to note are that the 'Saint' logo is embossed (extruded) while the 'Sinner' is debossed (inverted) to contnue the idea of opposites and the 2 labels are tied in with a universal 'Saint & Sinner' icon, clearly communicating, the 2 sides of the range and to offer exetendibility to merchanise and to universal mediums, such as bottle and box.